Specializing in short-form video strategy, Instagram brand aesthetics, micro-influencer campaigns, and Meta/TikTok paid ad funnels for modern DTC brands.
Proven campaigns engineered for organic reach and revenue conversion.
Designed a 60-day TikTok & Reels short-form video playbook featuring micro-influencers and aesthetic unboxing demos.
Complete visual feed overhaul, editorial carousel storytelling, and high-converting fashion Lookbook Reels series.
Executed Meta & TikTok conversion ad campaigns for a new wellness drink launch across major metro markets.
Geo-targeted Instagram Reels series highlighting signature drinks, generating weekend queues around the block.
A timeline of organic growth, creative direction, and scaling digital brands.
Directing full-funnel social media campaigns for DTC lifestyle brands. Managing short-form video creation, micro-influencer partnerships, and Meta ad accounts.
Head of short-form video production. Oversaw 15+ client accounts across fashion, wellness, and F&B. Generated over 80M organic views across client channels.
Curated daily Instagram feeds, wrote high-converting copy, and ran community management for e-commerce brands scaling from 5k to 50k followers.
Managed social content calendars, assisted with product photoshoots, and produced email marketing newsletters for local retail clients.
A 3-step system designed to turn scrollers into buyers.
Real-time tracking of impressions, CTR, conversion rates, and community growth.
End-to-end social media management and growth execution.
Scripting, filming, editing, and captioning Reels & TikToks designed to trend.
Content calendar scheduling, graphic design, copywriting, and active community management.
Meta & TikTok ad campaign creation, audience testing, and ROAS optimization.
Currently accepting 2 new monthly retainer clients. Let's discuss your growth goals.
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